Level 3

Leading UX

  • There’s a new way of delivering products & services that is more integrated with the business strategy and with empathy for the customers
  • Need to assess how the organization is doing in terms of the customer centric maturity and support the change
  • Define correct UX / CX metrics and anticipate the outcomes
  • Exchange some proven practices with experienced participants from various industries
level 3

Upcoming session

Level 3

  • Online/onsite
  • 2-5 session days
  • 8-12 seats
  • 12 hours

Level 3 in a nutshell

ikona 3 dni sesji

3-day session

5 modules

ikona grupa szkoleniowa

Small trainings group

8-12 people

ikona networking

Networking

With specialists from many sectors

ikona egzamin

Exam

Written and oral on the last day of training

ikona certyfikat

International Certificate

Sponsored by UXalliance

Participant profile
Level 3

Position

  • Product or Marketing Manager
  • Team Leader
  • Managing Director
  • Project Manager
  • Solution Architect
  • Marketing Communication Specialist
  • Business Analyst
  • HR Manager
  • Lead UX

Experience

  • More than 5 years in digital products or services
  • Atennded UX-PM level 2
Sign up
particpant_final

Training agenda

Module 1

UX Leadership

what you will learn

  • Design Maturity
  • Challenges in implementing UX approach in organizations

*hours may be different in each country

Module 2

Preparing UX initiatives

what you will learn

  • UX Strategy
  • Business value of UX work
  • Identifying UX opportunities
  • Creating a business case for UX initiative
  • Design briefing, framing design challenges

*hours may be different in each country

Module 3

Building UX Teams

what you will learn

  • Roles in a UX team
  • UX skills frameworks
  • Human (soft) skills
  • Creating career paths for design teams
  • Scaling design teams in an organization
  • Recruiting team members

*hours may be different in each country

Module 4

Building the design culture

what you will learn

  • Divergence and convergence in context
  • Co-design and effective feedback
  • DesignOps/ResearchOps

*hours may be different in each country

Module 5

Measuring the Experience

what you will learn

  • Why we measure the experience
  • Measuring UX in context and over time
  • Measuring usability. UX quality metrics
  • Measuring customer experience (CX)
  • ROI of UX
  • KPIs vs metrics
  • Google HEART framework
  • Automated tools

*hours may be different in each country

Vanessa A.

UX Designer, Globant

Thanks to the UX-PM Certification I know how to plan and use tools and tactics to positively impact the growth of a product. This training has strengthened my professional profile as a leader and I had the opportunity to meet some incredible colleagues.

Luis A.

Tech Manager, UX Design Studio – Globant

I recommend it for those who want to improve and strengthen their knowledge on this discipline, and above all, for people who want to have a more holistic view on the management and execution of digital products and services.

Laura Azcutia

Digital Sales Support Project Manager, Pepe Jeans London

Once again, I’ve enjoyed a nice professional and personal experience while learning more about UX and acquired some new skills to apply to my work.

Challenges

  • Wants to change their organization into customer-centric
  • Needs to build internal capacity and understands the core UX expertise
  • Struggles to measure UX outcomes for the customers and for the organization

Experienced Global Trainers

Wojciech Chojnacki

Strategy Director, Symetria UX

Wojtek is co-managing Symetria UX, the most experienced UX agency in Poland. He worked as researcher, experience designer and experience strategy consultant for brands such as Orange, Santander Bank, LexisNexis and many others.
He has 10+ years of experience in UX training, including short courses, e-learning and postgraduate academic programs.
Focused on empowering organizations to boost their design maturity, Wojtek is the co-creator of UX-PM Certification and UXalliance Design Maturity Model.

Helga Stegmann

CEO, Mantaray Africa

Helga is a User Experience consultant that has worked in the industry since 1999. She started Mantaray Africa, a User Experience agency in 2006 and has been involved with creating innovative products and services across the African market, building for cultural diversity and inclusion.

Alfonso Romay

Head of Operations, Torresburriel Estudio

Alfonso leads the overall strategy for Torresburriel Estudio, after working in a number of roles in business, product and project management in the technology field. He is savvy on designing and implementing business strategies through innovation and change. A key part of his job is to help clients define winning value propositions that focus on delivering customer value through UX strategy. Alfonso holds a Master’s Degree in Computer Science (1998) from the University of Zaragoza, Spain, and a Master’s Degree in Digital Business Management (2009) from Open University of Catalonia, Spain

Rajesh Ghodkh

Head of Design, PeepalDesign

Worked at Philips Design on embedded product UX, led the UX team in INDIA. IF Award winner for UX of Philips DECT phone range. Led the UX team at TPVision involved in developing world’s first Android Television Worked at Cognizant Interactive as UX head for Mobile Service Practice focused on enterprise mobile solutions.

Jorge Barahona

CEO, AyerViernes LatAm

Strategic Designer, from 2000 teach UX Design in the Architecture & Design School at Catholic University in Valparaíso (Chile), From 2014 teach UX&CX at Barcelona Scool of Management in Pompeu Fabra University in the UX Ms. Author of “UX Research” (2018).

María Isabel Murillo

CEO, Usaria

General Manager at Usaria and User Experience Senior Consultant. 12+ Years of experience leading projects for the financial, telecommunications, tourism, insurance, and e-commerce industries, among others. Expert in user research; she has coordinated projects in several Latin American countries. In addition, she is a university professor and speaker. Throughout her career, she has advised large companies such as Sura, old Mutual, Bancolombia, Grupo Exito, ACH, Credibanco, Amway and Millicom, to introduce a UX culture in their organizations

 

Daniel Torres

Managing Director & Founder, Torresburriel Estudio

Daniel has more than 20 years of experience in the UX fieldwork. Highly passionate about UX and global user research, Daniel has edited several books, being the last of them “Usability: Stop Suffering”

 

Our trusted business partnerships

Our partnerships

Upcoming sessions

Level 3 Poland

  • 25-27 Oct 2023
  • Online
  • 12 spots
  • 12 hours
  • Polish

Host: Wojciech Chojnacki

Level 3 Ecuador, Peru, Uruguay, Argentina, Chile

  • 13-15 Nov 2023
  • Online
  • 12 spots
  • 12 hours
  • Spanish

Host: Jorge Barahona

Level 3 Spain

  • 28-30 Nov 2023
  • Online
  • 12 spots
  • 12 hours
  • Spanish

Host: Alfonso Romay Carracedo

Level 3 Puerto Rico, Guatemala, Honduras, Panamá, Costa Rica, Nicaragua, El Salvador, Colombia, Mexico

  • 29 Nov-01 Dec 2023
  • Online
  • 12 spots
  • 12 hours
  • Spanish

Host: Maria Isabel Murillo

Level 3 Italy

  • 04-06 Dec 2023
  • Online
  • 12 spots
  • 12 hours
  • Italian

Host: Stefano Zanini

Level 3 Switzerland

  • 11-14 Dec 2023
  • Online
  • 12 spots
  • 12 hours
  • French

Host: Florian Egger

Level 3 France

  • 14-15 Dec 2023
  • Online
  • 12 spots
  • 12 hours
  • French

Host: Aurélie Lafont