Level 3

Alfonso leads the overall strategy for Torresburriel Estudio, after working in a number of roles in business, product and project management in the technology field. He is savvy on designing and implementing business strategies through innovation and change. A key part of his job is to help clients define winning value propositions that focus on delivering customer value through UX strategy. Alfonso holds a Master’s Degree in Computer Science (1998) from the University of Zaragoza, Spain, and a Master’s Degree in Digital Business Management (2009) from Open University of Catalonia, Spain

Worked at Philips Design on embedded product UX, led the UX team in INDIA. IF Award winner for UX of Philips DECT phone range. Led the UX team at TPVision involved in developing world’s first Android Television Worked at Cognizant Interactive as UX head for Mobile Service Practice focused on enterprise mobile solutions.

Strategic Designer, from 2000 teach UX Design in the Architecture & Design School at Catholic University in Valparaíso (Chile), From 2014 teach UX&CX at Barcelona Scool of Management in Pompeu Fabra University in the UX Ms. Author of “UX Research” (2018).

General Manager at Usaria and User Experience Senior Consultant. 12+ Years of experience leading projects for the financial, telecommunications, tourism, insurance, and e-commerce industries, among others. Expert in user research; she has coordinated projects in several Latin American countries. In addition, she is a university professor and speaker. Throughout her career, she has advised large companies such as Sura, old Mutual, Bancolombia, Grupo Exito, ACH, Credibanco, Amway and Millicom, to introduce a UX culture in their organizations

Daniel has more than 20 years of experience in the UX fieldwork. Highly passionate about UX and global user research, Daniel has edited several books, being the last of them “Usability: Stop Suffering”