Case study: UX-PM for a Major Turkish Defense Company
Table of contents
UX-PM Certification is for understanding how all project processes can be managed from UX point of view. Although it is very important for individuals to adopt this perspective, according to the findings, profound transformation can only be achieved when all stakeholders have this perspective. Therefore, we can achieve the greatest impact on increasing the UX maturity of the company as the number of people and units trained within a company raises. We would like to talk to you about one of our customers. A major player in the Turkish defense industry, where we had to chance to deliver the training to individuals from a variety of disciplines and roles.
Business Challenge
Due to the rapid development of technology and the changing perception of usability in the sector, the company has decided to renew its project management processes. It seeks ways to correctly include different units in the processes of design, which includes many dimensions such as engineering, mechanical and visual. In this regard, UX-PM Turkey (one of UX-PM partners) offered the certificate program to them and they requested UX-PM for different units and departments. In addition, the product development processes of a major section in its two different lines were designed by UXspring.
Scope of the Project
During the training, a total of 255 participants completed UX-PM Level 1, 2, and 3 training in 10 sessions. The trained personnel consisted of Industrial Designers, Systems Engineers, Project Managers, Mechanical Engineers, and Electrical & Electronics Engineers who had different experiences from Jr. to Management levels. All lines in the company participated in the training, and the sessions were organized in mixed groups in order to strengthen inter-sectoral communication and information exchange. Participants learned about the adapted double diamond model developed by UX-PM for UX-oriented design processes and its application. They learned the measurement and evaluation methods necessary to regularly check the results of the developed designs in the focus of the user, and the points to be considered in order to obtain objective results while doing this. They had the opportunity to discuss the skills and roles corresponding to the skills required in the planned UX team.
Results
As a result, the training changed the perspective of all the personnel involved in the design processes and enabled them to think of the user as the focus. Previously, requirement documents were prepared in accordance with clients’ requests, and design activities were carried out with a focus on engineering. Designers were only able to make visual arrangements at the last stage. After the UX-PM program and recent revisions of the product development process, the UX team started to take a role in almost every stage and provide input for critical phases in development. Although user research was not included in the time and budget planning before, now it is reconsidered and being used as a must.
One of the Lead UX Designers from the company expressed the contribution of the UX-PM program with the following words: “It was very important to see the perspectives of our colleagues from different disciplines whom we work with and to feel that their awareness of UX really increased.”